About Us
Weekly cooking, made simple
Mob is on a mission to make weekly cooking fun, easy and delicious.
Since we started in 2016, Mob has been all about helping people make food that's bold, satisfying, and actually enjoyable to cook. At first, that meant recipes you’d leisurely make on the weekend, banging pastas, spicy curries, naughty puds. The kind of food you'd share with your mates. But as Mob grew, so did our understanding of what people really needed help with.
It wasn't Saturday night dinners. It was everything else.
A Tuesday night when you’re knackered after work, scrambling through the fridge for dinner ideas. A lunch break between meetings when you need something healthy, fast. Or a midweek morning when you need something better than a sad bowl of cereal.
So we listened.
We’ve made it our mission to solve your weekday “what the hell do I make?” moments by bringing you recipes specifically designed with your weekly cooking routine in mind - the Monday to Friday breakfasts, lunches and dinners where you simply can’t be bothered. So whether you're planning ahead or looking for a last-minute meal, Mob gives you the tools to make incredible meals that are simple and enjoyable.
Introducing the Mob App
Our new mission needed a new home, so we built the Mob app!
Our app transforms Mob from being a recipe source to a proper cooking companion where you can plan, shop and cook all in one place. From speedy weeknight dinners to make-ahead breakfasts and packed lunches, we help you cook without the stress and find delicious meals that actually fit your schedule.
Key Features:
- Smart shopping list - Add everything in one tap, neatly organised by supermarket aisle.
- Pre-built meal plans - Save time with curated weekly plans.
- Search by ingredients - Got something to use up? We’ll show you what to cook.
- Family-friendly recipes - Meals everyone will actually want to eat.
- Cook with ease - Step-by-step recipes with your screen unlocked while you cook.
- Delicious, reliable recipes - tested by our team of in-house chefs
It’s not a chore, it’s a ritual
We believe cooking can really change your life. It helps you eat better, feel better, and save money. But more than anything, it’s something you can take pride in.
Today, Mob is a community of over 500,000 home cooks who’ve made cooking part of their everyday life. It’s not a chore, it’s a moment of calm in a busy day, a way to get creative, and ultimately an act of care.
We’re here to bring this love for weekly cooking to everyone, showing that cooking for yourself is the best way to eat well through the week. No more sad sandwiches or boring meal deals. Because when you cook, you show up for yourself. Just like putting on your favourite outfit or smashing a spin class, cooking a great meal can can really feel as good as it tastes.
We believe when cooking becomes part of your routine, it becomes part of who you are. So when people say I’m a runner. I’m a reader. I’m an artist.
With Mob, you can say:
I’m a cook.